
Overview of Blackberry Production in Brazil
Blackberry production in Brazil has garnered attention due to its rapid growth and regional concentration. According to the Agricultural Situation Bulletin released on October 9, 2025, by the Department of Rural Economy (Deral) of the State Secretariat of Agriculture and Supply (Seab), the country’s blackberry cultivation landscape has evolved significantly since the 2017 Agricultural Census. The census recorded approximately 1,300 hectares dedicated to blackberry cultivation, yielding around 2,800 tons and generating a Gross Production Value (GVP) of R$10.1 million across 799 establishments.
Regional Concentration and Key Players
The bulletin highlights a notable concentration of blackberry production in a few key states. Rio Grande do Sul leads the way, contributing a staggering 53.2% of the national volume. Other states such as Minas Gerais, Paraná, São Paulo, and Santa Catarina collectively account for an impressive 97.1% of the country’s total harvest. This concentration underscores the importance of regional agricultural practices and climatic conditions that favor blackberry growth.
Paraná’s Growing Contribution
In recent years, the state of Paraná has emerged as a significant contributor to Brazil’s blackberry market. In 2024, Paraná produced 914 tons of blackberries from a cultivated area of 117 hectares, achieving a GVP of R$10.4 million. This marks a substantial increase from previous years, with the crop area expanding by 64.9% and the harvest volume soaring by 264.1% over the last decade. Such growth reflects not only the increasing demand for blackberries but also advancements in agricultural techniques and the adoption of more efficient farming practices.
Economic Impact and Future Prospects
The blackberry industry plays a crucial role in the local economy, providing jobs and supporting rural communities. As consumer preferences shift towards healthier food options, the demand for fresh fruits, including blackberries, is expected to rise. This trend presents opportunities for further investment in production technology and marketing strategies to enhance the competitiveness of Brazilian blackberries in both domestic and international markets.
Conclusion
As Paraná continues to solidify its position in the national blackberry production landscape, the state exemplifies the potential for agricultural growth in Brazil. The remarkable increase in production and area cultivated suggests a promising future for the blackberry industry, driven by both domestic consumption and export opportunities. Stakeholders in the agricultural sector must remain vigilant in adapting to market trends and consumer demands to sustain this growth trajectory.
